Fine-food filmmaking

Simone is a content creator and filmmaker based in Italy, specializing in cinematic food, beverage and product visuals. “I love creating atmospheric, detailed images using practical effects, controlled lighting and movement to make each scene feel immersive,” he explains. Alongside his commercial work, he also produces behind‑the‑scenes content to give others a clearer understanding of how each scene comes together.

Simone works with a LUMIX S1 camera and uses Ninja as his main monitor-recorder. “The Ninja has become a key part of my workflow,” he says. “I use it in both studio shoots and run‑and‑gun situations. It’s the tool I rely on for accurate monitoring, exposure checks, focus control and recording during cinematic sequences.” The larger screen helps Simone judge his images more confidently and make faster creative decisions. “Having a more reliable display on set helps me move quickly and stay confident in the images I’m getting,” he adds.

Before switching to Ninja, Simone often struggled with the limitations of his camera’s built‑in screen. Focus issues were easy to miss and only became obvious when reviewing footage later. “I sometimes noticed that some shots were out of focus,” he says. “With the Ninja, that changed immediately. It made the whole shooting process feel smoother and far more professional.”

With Ninja, Simone captures high‑quality ProRes RAW footage to an external SSD, giving him more flexibility in post and the storage needed for longer shoots. “The Ninja allows me to take full advantage of the features of my camera,” he says. “Recording in ProRes RAW to an external SSD gives me files that are detailed and easy to work with.”

Exposure tools such as focus peaking and false color have become essential when he’s working with tight product shots and controlled lighting. “Having those tools available in real time makes a huge difference and allows me to work much more efficiently,” he says.

“Ninja made the whole shooting process feel smoother and far more professional.”